Rachael Dickhute

Location Los Angeles
Bio

Digital Media Director

Creative Director
Projects
2 Projects

Work History

Creative Director
Self-employed
Apr 2019 - Present
Creative Content Director
Joi Hair
Oct 2018 - Apr 2019
Content creation, social media strategy, direction of photography & videography, direct marketing strategy
VP of Digital Content & Social Media
City National Bank
Oct 2015 - Feb 2018
Los Angeles
Manage brand messaging & content across multiple public facing networks. Creative social content promotion & strategy. Campaign management & implementation. Analytic reporting & statistic evaluation. Expansion strategy and security monitoring.
Manager & Editor
Everything Hauler
Jul 2012 - Mar 2017
Greater Los Angeles Area
Managing content and digital media for all creative for the blog and social media platforms. Researching trends and current events in the fashion industry and generating content for readers. Studying analytics and reports and working with affiliate networks for optimizing content and collaborations. Maintaining a strict editorial calendar circumferencing the industries happenings and seasons. www.everythinghauler.com
Social Media & Marketing Contractor
Freelance
Jul 2012 - Sep 2015
Greater Los Angeles Area
Providing clients with social media and digital marketing exertise and assistance. I specialize in creative and managing an editorial calendar based on the specific industries. Devising media plans and implementing strategies using collaborative efforts and leveraging platforms to optimize sales and brand awareness. Drafting and implementing marketing strategies for re-branding or product launches. Web content development and management.
Marketing Consultant
The McCord List
Jan 2012 - Nov 2012
Las Vegas, Nevada Area
Social Media and marketing campaign management. Organizing events in the Los Angeles area for LA based clientele. Implement and manage brand awareness and marketing message. Venue and vendor compilation and network management. Execution of events for clients in the Los Angeles area including guest lists, vendor relations, deliveries, creative and marketing.
Director of Marketing & Social Media
Net Data Centers
Dec 2011 - Jun 2012
Account Manager/Team Leader
teamTAG
May 2007 - Dec 2011
Conducted business to business sales and marketing for Fortune 500 clients. Duties required visiting over 30 small to medium sized businesses daily in the Los Angeles area making over 150 presentations weekly to business owners and office managers. Managed territoriesand leads containing over 2,000 businesses each for 25 representatives. Generated over 2,000 new customers for clients including AT&T, Verizon and Quill which netted over $1.9 million in revenue for these clients annually. Recruited and managed teams of three to twenty five people and was responsible for the training and development of team leaders in sales and management. Ran campaign meetings and workshops daily. Hired and trained over 200 employees. Helped pilot a new contract and campaign for AT&T to increase revenue and penetrate a niche market of consumers not reached by above the line marketing.
Public Relations
Seven Jeans and Antik Denim
Apr 2005 - Mar 2007
Ran inside sales and account maintenance for existing customers like Kitson and DNA. Spear headed marketing campaigns to generate press releases and launch parties through avenues such as 944 magazine. Directed and produced runway shows for LA fashion week Directed and produced photo shoots. Organized trade spots and advertising for Magic and Project in Las Vegas.

Education

Associate
FIDM
2005 - 2007

Skills